Peony Row Capital Investments

The Investment Model

We acquire undervalued rural acreage in Central Utah, split it into 5-acre agricultural lots, and sell at retail to buyers seeking recreational, retirement, or homestead property. Seller financing turns each sale into long-term note income.

3–6x

Typical Spread

0%

Default Rate

4

Revenue Streams

Revenue

How We Make Money

Four distinct revenue streams, each reinforcing the others.

01

Land Spread

  • Buy rural agricultural land at bulk prices
  • Split into 5-acre lots via agricultural exemption
  • Sell individual lots at retail — typical spread of 3–6x
  • Buyer handles well, power, and septic — minimal infrastructure cost
02

Seller-Financed Notes

  • Offer flexible seller financing on each lot sale
  • Each financed sale creates a performing note — recurring monthly income
  • First-position lien on the land provides collateral
  • Note portfolio grows with every project — compounding passive income
03

Water Rights Appreciation

  • Properties include water rights in closed basins
  • Closed basin = no new rights created = structural scarcity
  • Water rights appreciate independently of the land
  • Can be sold separately, leased, or held as a long-term asset
04

Note Portfolio as Asset Class

  • Performing notes can be sold to note buyers at a discount
  • Or held for ongoing monthly cash flow
  • Portfolio of first-position rural land notes = a leverageable asset
  • Creates optionality: sell, hold, or borrow against the portfolio

Strategy

The Agricultural Split Advantage

Why 5-acre agricultural splits are the structural edge in rural Utah land.

No subdivision process. 5-acre minimum for agricultural split — no formal subdivision required in most Utah counties.

No county approval. Record a plat map and the split is done. No hearings, no engineering, no impact studies.

Buyer handles infrastructure. Well, power, and septic are the buyer’s responsibility — minimal improvement cost to the operator.

Low carrying costs. Raw land with no structures means no property management overhead and minimal holding expense.

Note Structure

Seller Financing Model

Every financed sale creates a performing note. The portfolio compounds with each project.

Down Payment~20% (typically covers cost basis per lot)
Interest Rate8–9%
Term10–15 year amortization or interest-only with balloon
Credit CheckNone required
SecurityFirst-position trustee note on the land
Default Rate0% across all notes to date
PrepaymentAllowed, no penalty

Why the Structure Works

  • Down payment recovers cost basis. The operator’s per-lot investment is returned on the first dollar received.
  • Land is the collateral. If a buyer defaults, the operator recaptures the parcel and resells it — keeping all prior payments.
  • No institutional competition. Banks typically don’t lend on raw land. Seller financing fills a genuine market gap.
  • Compound growth. Each financed sale adds a note. Monthly income grows with every project.
  • Every dollar after the down payment is return. Interest income on a fully-recovered basis is pure profit.

Asymmetric Upside

Water Rights

The hidden asset layer on top of every land deal in Central Utah.

Closed Basin Scarcity

Many Central Utah water basins are closed — no new rights will ever be issued. Supply is permanently fixed.

Independent Appreciation

Water rights appreciate on their own trajectory, independent of the underlying land value.

Current Market Value

Water rights in Central Utah trade at $25,000–$40,000 per acre-foot — a matter of public record.

Multiple Exit Paths

Water can be sold separately, leased to agricultural users, or held as a long-term appreciating asset.

Structural scarcity drives long-term value. Water rights attached to our acquisitions represent asymmetric upside that compounds over the hold period \u2014 an asset that costs nothing extra at acquisition but appreciates independently.

Track Record

Operator Experience

Proven execution across multiple projects in Central Utah.

4

Completed Projects

1,070+

Acres Acquired

0%

Note Default Rate

100%

Lots Sold or Under Contract

  • Four completed projects across Central Utah with a consistent execution playbook.
  • Deep local relationships with surveyors, realtors, and county officials — built over years of repeat business.
  • Every note originated to date is performing. Zero defaults, zero late payments.
  • Operator capital is at risk alongside investor capital — infrastructure investment, time, and reputation.

Disclosures

Risk Factors

County Regulatory Risk

Med LikelihoodHigh Impact

Counties could adopt stricter subdivision or agricultural-split regulations, requiring formal approval processes or limiting the number of allowable splits per parcel.

Market Price Decline

Med LikelihoodMed Impact

Rural land values are subject to market fluctuations. A regional economic downturn or rising interest rates could reduce buyer demand and sale prices.

Extended Sales Timeline

Med LikelihoodMed Impact

Lots may take longer to sell than projected, extending the holding period and increasing carrying costs on investor capital.

Key-Person Risk

Low LikelihoodHigh Impact

The business relies on the operating team’s local relationships, market knowledge, and execution. Loss of a key operator would significantly impact operations.

Water Rights / Availability

Med LikelihoodHigh Impact

Access to water shares and well-drilling viability varies by county and can be unpredictable. Water issues can delay or prevent lot sales.

Note Default Risk

Low LikelihoodLow Impact

Seller-financed notes carry default risk, though historical default rate is 0%. First-position liens on the land provide security in the event of non-payment.

Deal Structure

How Investors Participate

Our deals are structured to protect investor capital first, deliver returns quickly, and offer long-term upside that most land investments don't.

01

12% Annualized Preferred Return

Investors earn a 12% annualized preferred return from day one — accruing monthly, paid before any profit distribution. This rate exceeds most private lending, REITs, and fixed-income alternatives, reflecting the short deployment period and hard asset backing.

02

Full Return of Capital — Priority Position

100% of your invested capital is returned before any profit sharing begins. The operating model targets full capital payback within 12 months through initial lot sales. Your capital is in a first-priority position, secured by a deed of trust on the property.

03

Profit Participation on Lot Sales

After capital and preferred return are fully repaid, investors receive a share of remaining lot sale profits. The operating team — who sourced the deal, negotiated the contract, built the infrastructure, and manages every sale — retains the majority of upside earned through their execution. Terms are deal-specific and outlined in each project’s operating agreement.

04

Water Rights Carry — The Long-Term Upside

This is what makes our deals different. Investors receive a carried interest in the property’s water rights — a permanently scarce asset in a closed basin worth multiples of the land value. As water rights appreciate or are monetized over the coming years, you participate at no additional cost. The land deal alone delivers strong returns. The water carry is generational upside on top.

12%

Preferred Return

1st

Capital Priority

12 mo

Target Payback

Included

Water Carry

Capital Protection

First-position deed of trustrecorded against the property — if anything goes wrong, you have a direct claim on the land

Hard asset collateralthe property is worth more than the purchase price on day one, based on current market comps

Rapid basis recoverythe operator’s model targets full capital return within 12 months through initial lot sales

Operator co-investmentthe operator has significant capital and personal guarantees in every deal — aligned incentives

Project-specific deploymentyour capital goes to one identified property — not a blind pool

Monthly reportinglot sale updates, capital account statements, and water rights progress every month

Why This Structure Works

Most land investments lock up your capital for years. Ours target full payback within 12 months. A 12% preferred return on secured capital is already a strong outcome for passive deployment. Add profit participation and a free carry on water rights worth multiples of the investment, and you have a structure where writing a check produces outsized returns backed by hard assets. The operating team earns their share by doing all the work — sourcing, negotiating, building, selling, and servicing every note.

Disclaimer: This page is for informational purposes only and does not constitute an offer to sell or a solicitation of an offer to buy any security. Specific deal terms, including preferred returns and profit splits, are subject to negotiation and documented in the operating agreement for each project. Any investment involves risk, including the possible loss of principal. Past performance does not guarantee future results. Consult your own legal, tax, and financial advisors before making any investment decision.

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